Defeated by marketing.
Since I'm cheap, I like to buy my personal hygiene products from Costco. I get the fat box of 1500 Q-Tips, the three mega-tube pack of Crest toothpaste, and the 2 liter bottle of Kirkland shampoo. I love it.
Recently, I was distressed to find that my favorite three pack of deodorant came with an unwanted guest: a new Gillette! Fizzion!! Mach42!!! razor. Not good. I despise the way razors are marketed. I can just see the bastards in a meeting somewhere: "Johnson, here's how we do it. We'll give the razor away, then bend the dumb lemmings over for the blade refills! Genius!" Unfortunately, the strategy works so well that the assholes who market inkjet printers are following that model to the T. But I digress.
Every year or so, right around Super Bowl time, the marketing assholes add another goddamn blade to the razor and sell it like it's god's gift to hair removal. "EIGHT BLADES!" "The first blade lifts, the second blade reaches into your follicle and gently strokes your manly ego, the third blade... blah, blah, blah." Bullshit. Total bullshit.
But the fucker works.
Yeah, I know. I know. Trust me; I did NOT want it to work. I wanted to hate the damn thing and its five blades, and gleefully throw its shiny, racing-striped, ergonomically-gripped ass in the trash, but goddamn if it doesn't work REALLY well. Crap.
Now I get to buy refills for the damn thing.
Recently, I was distressed to find that my favorite three pack of deodorant came with an unwanted guest: a new Gillette! Fizzion!! Mach42!!! razor. Not good. I despise the way razors are marketed. I can just see the bastards in a meeting somewhere: "Johnson, here's how we do it. We'll give the razor away, then bend the dumb lemmings over for the blade refills! Genius!" Unfortunately, the strategy works so well that the assholes who market inkjet printers are following that model to the T. But I digress.
Every year or so, right around Super Bowl time, the marketing assholes add another goddamn blade to the razor and sell it like it's god's gift to hair removal. "EIGHT BLADES!" "The first blade lifts, the second blade reaches into your follicle and gently strokes your manly ego, the third blade... blah, blah, blah." Bullshit. Total bullshit.
But the fucker works.Yeah, I know. I know. Trust me; I did NOT want it to work. I wanted to hate the damn thing and its five blades, and gleefully throw its shiny, racing-striped, ergonomically-gripped ass in the trash, but goddamn if it doesn't work REALLY well. Crap.
Now I get to buy refills for the damn thing.
Labels: things that work
5 Comments:
Well, hey. Kudos to the company for selling us a worthy product - even if we do have to shell out our first born for the refills. As a leg-, not face-, shaver, I can't help but cry "WTF?" to the fact that you dudes get the multi-blades before us ladies (because I can't possibly use a razor that's not a pastel color!) I have been using the 3-blade Venus for the past few years and it's heavenly. And I feel the razors don't wear out as fast (or maybe I'm just not shaving as much).
I understand. Same thing happened to me. I bought the Schick Intuition Plus for like $5 and it had 3 razors with it expecting to use it, the razors and move on with my life.
Not so much.
Damn bagillion dollar refills. Usually I could score a sale and a coupon but when I couldn't I'd pretty much have to morgage the dogs.
Stupid effective product.
Have you seen that SNL commercial-skit from like 10 years ago about razors? They take the concept to it's nature extreme - "And the 20th blade slices off the top layer of your jaw bone..." Pretty funny stuff
Mellar
brashy: are the pastel colored razors cheaper? I'd use a flowery-ass pink razor if it worked the same and cost less. I have no shame.
j: Intuition! Plus! Love the name.
mellar: I might have to YouTube that one.
I use and electric razor. I am nearly immune to all commercials.
And I hate shaving. I do it once a week, maybe twice. I hate a beard, but I hate shaving. I live in a quandry.
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